DSGN4320 | ENTREPRENEURSHIP AND INNOVATION

The new business strategies in the field of design, creative approaches to conduct entrepreneurial and innovative projects, the skills and know-how to develop their business idea all the way from the conceptual stage to the market place. Building a scalable business model via real-life experiments at a real marketplace. The way in which entrepreneurship, design thinking, and innovation all together guide students to a whole process problem solving, and the use of different kinds of resources to solve them. (3 hours theory)

Parent Business Unit ID: 
Prerequisite: 
DSGN3320 | BRANDING DESIGN